The Fragrance Shop has opened its first Irish store – in Blanchardstown Centre in Dublin – which marks the brand’s first retail location outside the UK and its entry into the European market.
The retailer will occupy a 114 sqm unit in Blanchardstown Centre’s Central Mall on Level 1 and will employ 12 people.
The Fragrance Shop is the UK’s largest independent fragrance retailer, with over 220 locations in the UK, offering best-selling fragrances and exclusive products.
The new store opening marks the latest leading brand to locate in Blanchardstown Centre in the past year, following The North Face, Accessorize & Kiko.
Kam Birk, Director of Property at The Fragrance Shop, said the new Blanchardstown Centre stre marks a major milestone as the company’s first store anywhere outside of the UK.
“We’re excited to welcome customers in Dublin into a space that truly reflects the future of our brand and brings our unique fragrance offering to an entirely new market,” he said.
