Irish technology firm Data Direct has announced a deal to buy Kinsetsu, a specialist in Internet of Things and location-intelligence solutions.
The deal, completed via Data Direct’s new subsidiary Kiniot Ltd, will see Kinsetsu continue to operate as an independent business and will be backed by Data Direct’s scale, supplier ecosystem, and nationwide service capability.
Today’s acquisition does not affect Kinsetsu’s current operations, customers, or staff and its existing management team will continue to lead the business
The company said the strategic move is the latest milestone in the growing technology portfolio led by Keith O’Loughlin, who recently bought Data Direct.
The addition of Kinsetsu will accelerate Data Direct’s expansion into high-growth, sensor-driven and location-aware solutions.
Founded nine years ago, Kinsetsu delivers IoT outcomes across healthcare, defence, transport, and commercial sectors. Its solutions enable organisations to track assets, monitor environments, automate compliance reporting, and act instantly on risk – without an additional workload.
“This is about pairing Data Directs 40-plus years of customer trust with Kinsetsu’s category-leading IoT and location tech,” said Keith O’Loughlin, Executive Chairman, Data Direct and Chairman of JKO Capital.
“Our customers want real-time, measurable outcomes – fewer risks, faster decisions, tighter compliance, and smarter operations. Kinsetsu gives us that edge today,” he added.
The transaction was supported and managed by Daniel McKeown from Strangford Capital, who will also serve as a director in the new business to support its future growth.
